5 Steps That Will Get You From Business Idea to Launch (Step 2: Customer Jobs)
< Back to The Campfire This series follows a real life startup to show how you can craft the strategy and messaging you need to launch your business idea and validate it with customers. Quick Recap and Context If you’re just jumping in, this series is designed...
5 Steps That Will Get You From Business Idea to Launch (Step 1: Your Vision)
< Back to The Campfire This series follows a real life startup to show how you can craft the strategy and messaging you need to launch your business idea and validate it with customers. Origin Story of a New Product Over the past year, my wife Lisa got...
How Long Can You Hold Your Breath As An Entrepreneur?
< Back to The Campfire Finding out what you’re capable of when discomfort kicks in.A while back during a California heatwave, my wife and son and I took a weekend getaway to stay at a hotel with a pool. The plan was to stay as cool and submerged as possible.In the...
