Turn your brand into a lever for massive growth.

We bring together your purpose, positioning, messaging, and customer data to engage your audience and lift profits.

Branding And Marketing Services
For Strong Alignment And Fast Growth

Brand Guidebook

Our fast, proven approach brings together data, creative, and strategy to improve your sales, marketing, culture, and more.

Learn More

Customer Insights & Research

Learn what motivates your customers by going straight to the source with surveys and interviews.

Learn More

Website Copywriting & Design

Express your brand strategy through your website with copywriting that connects and visuals that engage.

Learn More

The Impact We’ve Had With Our Clients

"Map & Fire was a crucial partner in our journey to simplify our messaging. The Brand Guidebook process allowed us to clarify our value proposition and remove numerous roadblocks that existed with getting our entire team on the same page. They're wonderful people to work with, and do a phenomenal job juggling all the personalities and opinions that exist inside of an organization."

Evan Godwin
Head of Marketing, Bid Ops

"After our very first working session with Map & Fire, we were sure they were a great fit. When we received our final Brand Guidebook, we were especially thrilled with what had been captured. Map & Fire really have a gift for listening and transforming ideas generated through working sessions and creating magic!"

Juliet Pettijohn
Co-Founder, CMO, Curate Better Days

"After seven years, our company was in need of a brand refresh. Map & Fire took us through a well devised step-by-step process that enabled us to reposition our company within the marketplace. Their insights throughout the project were invaluable and their level of commitment was something we have rarely experienced with external agencies. I cannot recommend Map & Fire highly enough."

Kenny Dunn
Founder, CEO, Eating Europe

"We needed a new brand strategy and were immediately blown away by the level of research and insight Map & Fire brought to the table. They are incredibly thorough and skilled in the space at a level I haven’t found at the smallest or largest agencies out there. They are now my go to shop."

Kendra Campbell-Milburn
VP, Customer Engagement, UPtv

"Map & Fire helped my company find the focus that it’s been missing for years. Our messaging makes more sense, the new onboarding process is simpler, and we’re finally targeting customers that are more likely to stick with our product. If you’re looking for technical, thoughtful, brand and marketing expertise, Map & Fire is among the best."

Louis DeMenthon
Founder, CEO, Eat This Much

"Every time I speak with Map & Fire, I gain clarity and confidence. They have the unique ability of being able to see both the forest and the trees. In working on high level strategy, Map & Fire helped me find a clear path to move my business forward and iron out details blocking our progress."

Kim Cavallo
Founder, CEO, Lilspace

"Map & Fire gave us actionable ideas to guide our thinking and solidify our brand. We now have a beautiful website with clear messaging around a complex topic: intellectual property in the new economy. We couldn’t be happier!"

Mayra Lomberao
Director of Strategic Initiatives, The Michelson 20MM Foundation

"I am consistently amazed at the level of value Map & Fire delivers to our creative process. Every conversation seems to inspire new ideas that refine our content, brand, and messaging in subtle, yet sophisticated ways."

Jeff Delaney
Founder, Google Dev Expert, Fireship.io

"Throughout an intensive content audit and digital overhaul, Map & Fire offered inexhaustible insight and consistent follow through. Their equanimity, good humor, and clarity—all of which rested on an extremely solid foundation of expertise—was invaluable during a pivotal period."

Lauren Daisley
Director of Communications, Boscobel House and Gardens

"Map & Fire is my go-to resource for consumer-driven strategy that gets results. They've built a seamless process to hack a deep and thorough understanding of your ideal customer. The strategy and tactics they develop always follow this customer first approach. The way it should be done!"

Justin Thomas
Founder, Owner, JourneyEngine

"Map & Fire guides you step-by-step to help organize your fuzzy thoughts in a very structured way. They provide an effective methodology to make communication with prospective clients clear and compelling."

Pilar Zárate
Founder, CEO, Vincle

"Map & Fire helped us spin off a new company, refocused our core mission, and became our goto source for guidance on both strategy and digital marketing. Constantly coming up with fresh ideas, and fearless in challenging conventional thinking, we now think of Map & Fire as a valuable extension of our team."

Stu Pollard
Founder, CEO, Lunacy Productions

"Map & Fire's expert guidance, insightful recommendations and customized strategies allowed me to fine-tune my vision, clarify my brand, and ultimately build my target audience."

Lori LoCicero
Founder, Life Revised

"The fact that they actually care and are invested in what we’re doing. That’s my favorite thing. Otherwise we could work with anybody."

Nick Clark
Founder, CEO, APRL

Some Of The Brands Who Trust Us

Read Our Case Studies

Meet the founder

Hi, I’m Clay Ostrom

I have over 15 years of experience in branding, marketing, and strategy. I contribute to Foundr Magazine, have taught brand strategy lectures at UCLA, and have worked in the past with companies like Google, Sony, and Universal Pictures.

As a 3x founder, I’m incredibly passionate about working with entrepreneurs and business leaders to help them get the most out of their work and help them succeed. Reach out to learn how we can collaborate.

I Provide Mentorship For:

My content has been published in:

Meet the founder

Hi, I’m Clay Ostrom

I have over 15 years of experience in branding, marketing, and strategy. I contribute to Foundr Magazine, have taught brand strategy lectures at UCLA, and have worked in the past with companies like Google, Sony, and Universal Pictures.

As a 3x founder, I’m incredibly passionate about working with entrepreneurs and business leaders to help them get the most out of their work and help them succeed. Reach out to learn how we can collaborate.

I Provide Mentorship For:

My content has been published in:

Branding & Marketing Workbook

Get immediate access to our 10 page workbook to help you define your Core Purpose, Vision, and Core Values, along with resources for Brand Archetypes, Tone of Voice, Messaging, and more!

Our Branding and Marketing Content Has Been Featured In:

The Brand Strategy And Customer Research We Used To Get Our Client 59% More Paid App Conversions

To highlight the immediate benefits of investing in your brand strategy we can look at a recent case study with one of our clients.

Use 5 And-Then-Whats To Focus Your Marketing On Your Customers’ Highest Level Needs

The better you are at understanding what your customers want to accomplish in their lives, the better you’ll be at marketing. The 5 And-Then-Whats tool is designed to help you understand the needs of your customers on multiple levels.

How To Create Clear, Consistent Content With Brand Archetypes

One of the hardest parts of creating content for a business is developing a consistent style.

Turn your brand into a lever for massive growth.

We bring together your purpose, positioning, messaging, and customer data to engage your audience and lift profits.

Branding And Marketing Services
For Strong Alignment And Fast Growth

Brand Guidebook

Customer Insights & Research

Website Copywriting & Design

The Impact We’ve Had With Our Clients

Hi, I’m Clay Ostrom

I have over 15 years of experience in branding, marketing, and strategy. I contribute to Foundr Magazine, have taught brand strategy lectures at UCLA, and have worked in the past with companies like Google, Sony, and Universal Pictures.

As a 3x founder, I’m incredibly passionate about working with entrepreneurs and business leaders to help them get the most out of their work and help them succeed. Reach out to learn how we can collaborate.

Hi, I’m Clay Ostrom

I have over 15 years of experience in branding, marketing, and strategy. I contribute to Foundr Magazine, have taught brand strategy lectures at UCLA, and have worked in the past with companies like Google, Sony, and Universal Pictures.

As a 3x founder, I’m incredibly passionate about working with entrepreneurs and business leaders to help them get the most out of their work and help them succeed. Reach out to learn how we can collaborate.

Branding & Marketing Workbook

Thank You! If you use gmail, click the button to Confirm Your Email, Otherwise just check your inbox for a confirmation email (check spam too!). Once you confirm, you'll receive the workbook!

Our Branding and Marketing Content Has Been Featured In:

The Brand Strategy And Customer Research We Used To Get Our Client 59% More Paid App Conversions

Use 5 And-Then-Whats To Focus Your Marketing On Your Customers’ Highest Level Needs

How To Create Clear, Consistent Content With Brand Archetypes

Check your email to confirm your address and receive your workbook!

Turn your brand into a lever for massive growth.

We bring together your purpose, positioning, messaging, and customer data to engage your audience and lift profits.

Branding And Marketing ServicesFor Strong Alignment And Fast Growth

Brand Guidebook

Customer Insights & Research

Website Copywriting & Design

The Impact We’ve Had With Our Clients

Hi, I’m Clay Ostrom

I have over 15 years of experience in branding, marketing, and strategy. I contribute to Foundr Magazine, have taught brand strategy lectures at UCLA, and have worked in the past with companies like Google, Sony, and Universal Pictures.

As a 3x founder, I’m incredibly passionate about working with entrepreneurs and business leaders to help them get the most out of their work and help them succeed. Reach out to learn how we can collaborate.

Hi, I’m Clay Ostrom

I have over 15 years of experience in branding, marketing, and strategy. I contribute to Foundr Magazine, have taught brand strategy lectures at UCLA, and have worked in the past with companies like Google, Sony, and Universal Pictures.

As a 3x founder, I’m incredibly passionate about working with entrepreneurs and business leaders to help them get the most out of their work and help them succeed. Reach out to learn how we can collaborate.

Branding & Marketing Workbook

Thank You! If you use gmail, click the button to Confirm Your Email, Otherwise just check your inbox for a confirmation email (check spam too!). Once you confirm, you'll receive the workbook!

Our Branding and Marketing Content Has Been Featured In:

The Brand Strategy And Customer Research We Used To Get Our Client 59% More Paid App Conversions

Use 5 And-Then-Whats To Focus Your Marketing On Your Customers’ Highest Level Needs

How To Create Clear, Consistent Content With Brand Archetypes

Branding And Marketing Services
For Strong Alignment And Fast Growth