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Branding Research: How To Do It And What Business Leaders Believe About Using It

Branding Research: How To Do It And What Business Leaders Believe About Using It

by Clay Ostrom | Last Updated: Jan 14, 2023 | Brand Strategy, Competition, Customer Research, Customers, Data, Psychology

< Back to The Campfire This article was featured in the December 2022 issue of Foundr Magazine(click to view the piece)   When we see a strong, memorable brand out in the wild, all we see is the finished product. We have the luxury of consuming the messaging,...

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