


Why Your Brand Could Fail If You Don’t Write Things Down
< Back to The Campfire When it comes to business decisions, relying on your memory could be fatal.I track my time at work with a tool called Harvest. It’s super simple to use. Every day I log how long I worked on different tasks for each of my projects. The data is...
Two Easy Exercises That Will Strengthen Your Brand’s Tone of Voice
< Back to The Campfire A key part of building trust with your brand’s audience is using a clear, consistent tone of voice with everything you write. Whether it’s a website headline, newsletter, article, social post, or error message, they all need to sound like...