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Create a Unique Brand Using The Elements of Value

Create a Unique Brand Using The Elements of Value

by Clay Ostrom | Last Updated: Feb 1, 2023 | Brand Strategy, Building Your Brand, Customers, Elements of Value, Strategy, Videos

< Back to The Campfire Full Transcription How well do you understand the different reasons why customers use your business? And how do you know where to invest more time and energy to improve loyalty and connect with more people? Today we’re going to talk...
5 Questions to Help You Create a Customer-Centered Brand

5 Questions to Help You Create a Customer-Centered Brand

by Clay Ostrom | Last Updated: Dec 5, 2022 | Brand Strategy, Customer Insights, Customers, Strategy

< Back to The Campfire There are a lot of words and concepts that come to mind when we think about “Brand”. A promise Your reputation An experience A mental shortcut No matter how you choose to describe it though, these ideas all hinge on one common element: your...

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Map & Fire is a branding and customer research agency in Los Angeles, California. We use positioning strategy and data to give your business a strong foundation and a clear path for growth.

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Branding Services

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  • Copy, Design, Naming

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