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What I Learned About Our Content By Publishing The Same Blog Article Twice

What I Learned About Our Content By Publishing The Same Blog Article Twice

by Clay Ostrom | Last Updated: Jul 18, 2020 | Customers, Entrepreneurship, Psychology, Strategy, Writing

< Back to The Campfire As someone whose writing is focused mainly around my work — in particular, topics like entrepreneurship, strategy, and psychology — I’m a little obsessed with learning which types of articles generate interest and why. It’s a mostly healthy...
Here’s Why You Can’t Read Your Brand’s Label From Inside The Bottle

Here’s Why You Can’t Read Your Brand’s Label From Inside The Bottle

by Clay Ostrom | Last Updated: Jul 18, 2020 | Entrepreneurship, Leadership, Psychology, Startups, Strategy

< Back to The Campfire One of the best parts of my job as a brand strategy consultant is helping founders and marketing leaders get new perspective on the challenges and goals they’re tackling.Gathering information at the start of a brand strategy project is like...

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Map & Fire is a branding and customer research agency in Los Angeles, California. We use positioning strategy and data to give your business a strong foundation and a clear path for growth.

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