Is Your Business Heading In The Right Direction?

You can lead a company with industry knowledge and intuition, but how do you really know you’re on the right path?

We’ll help you see your business from a big picture perspective and define a clear path forward, so you can forge ahead with confidence.

Find Out How

“Map & Fire gave us actionable ideas to guide our thinking and solidify our brand. We now have a beautiful website with clear messaging around a complex topic: intellectual property in the new economy. We couldn’t be happier!”

Mayra Lombera

Director Strategic Initiatives, The Michelson 20MM Foundation

We Call Our Process

“Lean Strategy”

Our Lean Strategy approach is built on years of hands-on experience with companies of all sizes, lots of research, and first-hand knowledge of the problems business owners face. We designed it to be accessible and we designed it to work fast.

First, We Define 6 Areas of Your Business

Then, We Put Your Strategy Into Practice

Together We’ll Answer Important Questions Like:

What’s the real purpose of my business?

Do I know what my customers need most?

Is my business unique compared to my rivals?

How do I know if my decisions are effective?

Every Business Needs a Strategy

Whether you’re making software, movies, or social impact, every business benefits from a clear strategy. Here are just some of the fine folks we’ve helped.

Small Batch Content

Content Incubator

How does an independent production studio stake a unique claim in the world of content creation?

Project Details


School Safety

When a long-running company expands its offerings, how do you maintain the brand’s legacy?

Project Details

Life Revised

Grief Support

With a topic as deeply personal as grief, how do you build a trusting relationship with your audience?

Project Details

Michelson 20MM Foundation

How can we make intellectual property education accessible to tomorrow’s entrepreneurs?

We worked with The Michelson 20MM Foundation on a strategy and website to maximize the reach of their book and video series on intellectual property.

See How We Make Strategy Fast and Fun

Leading a business can feel like hiking without a map. We’ll show you how to lead your team and stay on course, so you can forge ahead with confidence.
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