Create a More Profitable Brand.

Businesses who document their strategy are 4.7X* more likely to be successful than those who don’t. Together we’ll create a clear brand strategy that drives you toward your goals.

Create a More Profitable Brand.

Businesses who document their strategy are 4.7X* more likely to be successful than those who don’t. Together we’ll create a clear brand strategy that drives you toward your goals.

The Right Help For Every Stage

StratPack

When You're Starting Something New

Our digital product, StratPack, is the perfect tool to help you crystallize your value proposition and turn it into marketing messages your customers will love. Get started for free right away.

Hands-On Consulting

When You're Growing

As your business grows it becomes more and more important to create clarity around your brand. You need to tell a compelling and consistent story to engage your customers and keep your team aligned.

Free Brand Strategy Worksheets

When You Prefer The DIY Route

Get immediate access to a set of 7 worksheets that walk you through our brand strategy process step-by-step. Vision, Customers, Brand Archetypes, Tone of Voice, and much more!

Kind Words From Our Clients

“We needed a new strategy and were immediately blown away by the level of research and insight Map & Fire brought to the table. They are incredibly thorough and skilled in the space at a level I haven’t found at the smallest or largest agencies out there. They are now my go to shop.”

Kendra Campbell-Milburn

VP, Customer Engagement, UPtv

“Map & Fire gave us actionable ideas to guide our thinking and solidify our brand. We now have a beautiful website with clear messaging around a complex topic: intellectual property in the new economy. We couldn’t be happier!”

Mayra Lombera

Director of Strategic Initiatives, The Michelson 20MM Foundation

“Throughout an intensive content audit and digital overhaul, Map & Fire offered inexhaustible insight and consistent follow through. Their equanimity, good humor, and clarity—all of which rested on an extremely solid foundation of expertise—was invaluable during a pivotal period.”

Lauren Daisley

Director of Communications, Boscobel House and Gardens

“Map & Fire helped us spin off a new company, refocused our core mission, and became our goto source for guidance on both strategy and digital marketing. Constantly coming up with fresh ideas, and fearless in challenging conventional thinking, we now think of Map & Fire as a valuable extension of our team.”

Stu Pollard

Founder, CEO, Lunacy Productions

“Map & Fire’s expert guidance, insightful recommendations and customized strategies allowed me to fine-tune my vision, clarify my brand, and ultimately build my target audience.”

Lori LoCicero

Founder, Life Revised

“The fact that they actually care and are invested in what we’re doing. That’s my favorite thing. Otherwise we could work with anybody.”

Nick Clark

Founder, CEO, APRL

About Clay

My perspective as a strategist has been formed through years of building businesses and helping brands grow. I love working with entrepreneurs and passionate business leaders to tackle their biggest challenges.

I Provide Mentorship For:

I’ve Been Published On:

About Clay

My perspective as a strategist has been formed through years of building businesses and helping brands grow. I love working with entrepreneurs and passionate business leaders to tackle their biggest challenges.

I Provide Mentorship For:

I’ve Been Published On:

Recent Articles

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Is Your Product Better Than Doing Nothing?

There’s a sneaky competitor out there that steals customers away from every business.

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How To Build A Strong Strategy Bridge For Your Business

A quick visual checklist to spot areas of your strategy that may be in need of some additional work.

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How To Strengthen Your Brand’s Tone of Voice

Build trust with your brand’s audience by using a clear, consistent tone of voice.

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* Statistic on business success related to documented strategy via CoSchedule